I am a data analyst, specialized in web data, UX and risk management & intelligence analytics. At facebook (Meta) I worked on fraud & deception analysis in lovely Dublin ☘️ This enabled me to pursue a masters degree in Statistics at KU Leuven studying disinformation and ML methods for automated detection.
I specialize in.
Statistics & Pogramming
Master of Science in Statistics
Disinformation Detection (NLP & ML)
Python, SQL, SPSS, MLwiN
Psychology
Master of Science in Psychology
Specialized in HCI, psychometrics, survey methods & research design
Web Data
Expertise in web/log data analytics, online marketing (SEM, CRO, A/B testing) & market research
Soft skills
Project management
Data visualisation
& Communication
Techstars: 1st Place
Idea validation, market research and UX for an application that trains users in the never-ending tug of war between our self discipline and instant gratification from services such as social media, netflix and deliveroo.
Techstars startup hackathon
1st Place
1st Place at the 54hrs startup weekend hackathon organized by international accelerator and operational investor TechStars_ in cooperation with UtrechtInc Incubator.
Brightlands: 2nd Place
We developed a new dynamic UI that creates a personalized ‘risk factors ranking’, linking this to the most relevant but poorly found site content. Resulting in a personalized risk-based UI for entrepreneurs.
Brightlands Data Hackathon
2nd Place
2nd Place at the Brightlands international Data Hackathon 2018.
A large international, 48hrs, Data Science Hackathon with 170 competitors and € 60.000 in prize money hosted by Brightlands, sponsored by Accenture, Kamer van Koophandel & Politie Nederland.
my pet projects, blog and sketches.
betterbias
Get the advantages of psychology’s CBM anti-addiction methodologies adapted for everyday temptations such as ordering junk food, skipping the gym or spending too much time on social media.
Visit betterbias.com for a detailed explanation, or download the app directly from your app store.
easylookup
Easier and faster way to lookup or translate content using Google Translate, Urban dictionary and Wikipedia.
- no more back and forth tab-switching
- works from every browser and most applications
- privacy friendly (no cookies or logged in accounts)
- forever free and open source
my blog
Statistical Tests — When to use Which?
Here is a simple in-browser tool I made that helps you find the appropriate statistical test for your specific research design, variables and datatypes
Reducing quant UX research’ sampling bias through Iterative Proportional Fitting
Iterative proportional fitting can help us correct for sampling bias in our UX surveys. IPF explained and applied.
Scaling UX/CSat survey-based measurement through Factor Analysis & regression
A method for scaling survey-based CSat measurement with high costs and low cadence to a quick data-driven CSat estimation tool
sketches & drawings
Aside from little analytics, UX or development projects I enjoy drawing as a hobby to relax.
my experience.
Happiest when working where data analytics, research and psychology intersect.
Statistics, Python & SQL
Advanced SQL for Data Scientists
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University of Michigan | Python Data Structures
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Microsoft DS DAT203.1x
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Duke University | Math skills for Data Science
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Advanced NLP using Python for ML
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John Hopkins Bloomberg School of Public Health | The Data Scientist’s Toolbox
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University of Michigan | Using python to access web data
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IBM Data Analysis with Python
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Duke University | Mastering Data Analysis in Excel
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UX Research & Marketing
Growthtribe’s AI for Marketing
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University of Michigan | UX Research at Scale
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Facebook Marketing Science Professional Certification
View Meta Marketing Science Professional Certificate
Google Online Marketing (EURES)
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Google Analytics Individual Qualification (GAIQ)
View Certificate (2017)
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Google Advanced Analytics
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Google Ads Certification
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Facebook Blueprint / IQ
View Facebook IQ Marketing Insights Certificate
View Targeting Custom Audiences Certificate
View Evaluating with Facebook Pixel Certificate
Davis University | Advanced SEO Strategies
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University of Maryland | Usable Security
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Data Privacy & Security
NCOI | GDPR (AVG) & Data Protection
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University of Maryland | Usable Security
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Yonsei University | Big Data & Cloud Computing Technologies
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NCOI Big Data, Fintech & Data Privacy
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University of Adelaide | Cyberwar Surveillance & Security
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Packt Publishing & Udemy | Kali Security Pentesting
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Foundations of Cybersecurity | Coursera & Google
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Comms & Soft Skills
NCOI Lean Six Sigma
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University of Colorado, Boulder | Graphic Design
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Infotopics | Data Visuaization & Tableau
Kaber Groep | Non-Verbal Communication
Rice University |Business Applications of HT and CI Estimation
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Duke University | Business Metrics for Data-Driven Companies
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Cambridge Advanced English | CEFR level C2, Grade A
VijfhartIT | Communication Skills for Scrum